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        \u4f01\u4e1a\u8d22\u52a1\u5206\u6790\u65b9\u6cd5
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智慧365> 财务管理> 非财务经理>搞懂财务增利润之企业资金流管理与改善措施
培训收益:
培养学员企业财商素养,提升企业理财能力
增强学员的资金管控意识及水平
掌握企业成本结构及成本改善措施
树立学员资产运营思维与资产质量改善方法
增强学员数字经营意识,提升企业运营效率

培训对象:
总经理、副总经理及企业中高层主管

课程特色:
案例剖析,省己知行
点面结合,效果倍增
现场实操,知行合一

课程大纲:
一、财务管理与企业管理关系
1.不懂财务注定失败:会计语言是企业通用言
2.企业财商的七要素
3.企业家不可不知的两大恒等式
4.财务健康对企业持续发展的重要意义

二、企业现金流管理及其改善措施
1.案例探讨:资金链断裂才是企业倒闭的真实本质
2.企业运营管理的三个不等式
3.资金管理中常见八大问题
4.资金缺口预测及解决之道
5.资金管理成本及最佳持有量界定
6.企业资金流改善六大措施
7.资金管理绩效考核

三、企业低成本竞争优势构建――全面成本化管理
1.案例探讨:省钱就是挣钱
2.传统成本观念的误区
3.企业成本管理的核心问题
4.认识企业成本结构
5.成本在财务报表中的体现
6.企业成本倍减优势构建—成本改善5R模型
7.成本控制绩效考核

四、用数字思维透视公司经营绩效
1.赢家三大思维
2.企业运营改善利器—财报信息系统
企业“体质”检测表—资产负债表信息解读
企业“成果”透视表—利润表信息解读
企业“血液”测量表—现金流理表信息解读
3.有比较才有鉴别—金字塔分析体系
企业财务分析对企业经营的价值贡献
企业财务分析方法
企业分析指标体系创建
4.企业管理者第三只眼睛—管理驾驶舱
  • 郭丽萍

    郭丽萍

    盈利的企业会破产吗?失败85%企业都是盈利,但因忽视了现金流的管控。
    资金流管控的常见六大问题:
    倒闭企业的本质是资金链断裂
    公私不分导致公司赚钱与赔钱很难从财务帐上分开。分开后才保证经营成果的有效性,公正性,准确性。
    短融长投:导致偿债能力减弱
    不能量力为出;
    坐支资金;挪用资金;(挪用用途:把专项资金挪用到其它用途上,不能专款专用;挪用流程:
    期票套现:
    资金C2C的循环:从现金C1到C2是多个环节,企业要压缩资金,提高资金的流动速度。结果:C1>C2;C1=C2 C1资金管控:事前优于事中,事中优于事后。资金运用的结果,要提前解决资金异常。
    资金流改善的措施:1、收支两条线,打造三个一的工程。避免坐支与挪用,及时反映资金的动态与否,收入一个渠道,多元化易产生的资金挪用,审批一支笔,一定要规范审批流程,审批权限一定要界定好。支出一个漏斗,不能多口支出,只能是出纳来办理。符合单据支付货款。在承担审核性支付货款。要符合资金管理规定。
    2、以收现率为前提,以回款为基数计算提成。
    现金收入主要来自营销部门。制定一个收现率。
    3、压缩开支或推迟消费。要提前
    4、盘活呆滞,闲置资产。
    几点忠告:
    1、现金第一,(生存问题),利润第二,(发展问题)份额第三。
    2、公私划清界限,量入为出。
    3、紧盯现金流量,现金流是企业生命线,企业的长度决定现金流量的长度。提前预防。
    4、


    1
  • 吴超

    吴超

    1:盈利的企业为什么会破产?有以下三点:
    企业亏损不可怕,可怕的是没有资金。企业没有钱是万万不能的。
    倒闭企业最本质的特征:资金链的断裂。
    不重视、不关心财务的结果。
    2:企业资金流常见问题
    1,公私不分:公司有没有资金,很难从财务那里得到结果。
    2,短融长投:最致命的缺点。投资到回收期较长的资本,难收回。
    3,不能量入为出:不根据自己的实力做对应的事。
    4,坐支资金:财务流程一定不要简化!按流程办。
    5,挪用资金:
    6, 期票套现:建立流程、制度来管控。
    3:CtoC循环
    债权人,股东的资金组成现金开始生产,库存商品,销售,直销,赊销。
    回收资金,支付到期账务。缩短C1到C2的距离,去压缩什么、缩短什么?这是
    管控要点。是生产还是投资还是销售还是回收,要从哪方面管控?缩短?
    4:强化资金流的具体措施:
    解决筹措资金的时候是在企业不需要资金的时候。什么时候要钱,如何预测,
    要有预算体系。
    资金预算编制步骤:1,市场调查,确定销售目标和收现率。2,确定其他现金
    收入,计算总收入。3,界定库存标准,计算本期采购支出。4,依据本期费用
    预算,界定现金性费用支出。5,依据公司投资计划,界定本期投资支出。6,
    确定资金余额(期初 本月收款-本期支出)。7,计算公司正常经营周转资金。
    8,确定资金缺口(资金余额-正常周转金)。管理者不是解决平常的事情,是
    解决异常的问题。
    资金流改善的措施:1,收支两条线(避免坐支、挪用),打造“三个一”(收
    入一个渠道,审批一支笔(一定要规范权限界定好),支出一个漏斗)工程,
    2.以收现率为前提,以回收款为基数计算提成。3压缩开支或提前推迟付款,不
    然会导致资金流危机的问题。4,盘活呆滞、闲置资产。早买早值钱,晚买不值
    钱。
    5:给经理人的几点忠告:
    1,现金第一、利润第二、份额第三。
    2,公私划清界限,量入为出。
    3,紧盯现金流量
    6:总结:
    失败的企业80%是盈利的企业,因为忽视现金流的管控,资金流才是企业的生
    命线。
    1
  • 王永霞

    王永霞

    曾国庆
    主要内容:
    案例探讨与启示

    资金管理中常见的问题

    企业资金C2C模式的应用

    资金管控工具

    资金流改善的具体措施

    给职业经理人几点忠告
    资金管理中常见的问题:
    1.公私不分
    2.短融长投
    3.不能量入为出
    4.坐支资金
    5.期票套现
    6.挪用资金
    强化资金流具体措施:
    收支两条线,打造“三个一”工程

    以收现率为前提,以回款为基数计算提成

    压缩开支或推迟付款

    盘活呆滞、闲置资产
    给经理人几点忠告:
    现金第一,利润第二,份额第三

    公私划清界限,量入为出

    紧盯现金流量




    1
  • 方江华

    方江华

    1、盈利的企业会破产吗。
    爱多VCD、巨人集团暴利、顺驰。长虹巨亏而存在发展。
    企业不怕亏损,怕的是没有资金
    资金链的断裂。
    2、常见的资金问题:
    1、公私不分
    2、短融长投
    3、不能量入为出
    4、坐支资金
    5、挪用资金
    6、期票套现
    3、资金c2c循环
    3个一:收入一个渠道、审批一支笔、支出一个漏斗。
    1

讲师简介

香港国际商学院  特聘教授 韶关学院 EMBA    财务导师 新华商智 MBA      财务导师 聚成股份        特聘讲师 中国总裁网      高级讲师 东莞民营20强    财务操盘手 加拿大皇家大学  工商管理硕士 美国特许财务管理师 高级会计师 曾老师,服务于中国IT知名企业、东莞民营20强之一的高科技企业,先后担任过企业成本部经理、信息部经理、审计部经理、财务部经理、财务总监及财务副总等职务。曾老师结合多年学习和工作实践,总结出企业资金管控C2C模式、业绩三环论与12345业绩管控模式、企业盈利金三角、企业发展空间论、成本倍减6R模型、账款品质管控三道防火墙、存货656管控模型……等一套有效的运营管控工具;并提炼出简明易懂的管理理念,如销售至上、收款第一的账款控制理念;库存就是负债、呆滞就是损失库存管理理念,从而帮助企业形成的健康良性控制文化。曾老师先后帮助100多家企业改变理财观念,健全理财系统,企业盈利总体提升50%以上、同时利润品质得到显著改善。 专著:搞懂财务增利润  现金流与营运资本管控  全面预算与成本倍减之道 光盘:非财务经理的财务管理(中国总裁网)       全面预算管理(北京时代光华) 主讲课程:     非财务经理的财务管理      全面预算管理与绩效管控     企业成本削减技术          总经理的财务管理     内部控制与风险管理        财务报表解读与经营分析     决策者的六大财务管控

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